Privacy Policy

Last updated: 6 July 2026

Yellowbellies is committed to protecting your privacy. This policy explains what personal information we collect when you use our website or place an order, how we use it, and your rights.

We are the "data controller" of your personal information. You can contact us at:

Yellowbellies
16 High Street, Sutton-on-Sea, Mablethorpe, LN12 2EX
hello@yellowbellies.online · 01507 441999

Information we collect

When you place an order or get in touch, we may collect:

We never see or store your card details. Payments are handled securely by our payment provider, Stripe.

How we use your information

We use your information to:

Our lawful bases for using your information are performing our contract with you (to fulfil your order) and our legitimate interests (to run the shop and keep proper records).

Who we share it with

We only share your information with trusted providers who help us run the shop:

We never sell your information to anyone.

Cookies and storage

Our website uses your browser's local storage to remember what's in your basket. This is essential for the shop to work. Our payment and hosting providers (Stripe and Cloudflare) may set their own cookies to keep the site secure and to process payments.

How long we keep it

We keep your order information for as long as we need it to fulfil your order and to meet our legal and accounting obligations (usually up to six years).

Your rights

Under UK data protection law you have the right to access, correct or delete your personal information, and to object to or restrict how we use it. To make a request, email us at hello@yellowbellies.online.

If you're unhappy with how we've handled your information, you can complain to the Information Commissioner's Office (ICO) at ico.org.uk.